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Career Skills - for Jobs Outside of the Home

This column is updated every business day or thereabouts, so check back often for more suggestions and recommendations.


More Ways To Get New Business

Today's soft economy is making times tough for a lot of businesses.

According to Rhonda Abrams, author of

  • "The Successful Business Plan: Secrets and Strategies", and,

  • "The Successful Business Organizer",
  • when business is slow, "try working instead of whining."

    Here are some of the ways she suggests for finding new business:

  • Participate in industry or entrepreneur organizations. Networking groups are a great source of clients.

  • Differentiate yourself. In a weaker economy, customers are often more cautious with their money and prefer to spend it with companies they see as specialists in what they do. In your marketing, emphasize the products or services in which you've developed a certain expertise.

  • Advertise in niche publications. Once you focus in on your specialty, look for ways to reach that market. Specialty publications are often one answer.

  • Do you need some real help getting your business on the internet and getting it noticed?

    Without it costing you an arm and a leg?

    Check out Internet Marketing Mentoring.

    You'll receive a real live experienced internet marketing coach phoning you once a week for either 6, 12 or 24 one-half hour sessions, teaching you the ins-and-outs of getting your business noticed on the net.

    And it's all for a LOT LESS than you'd expect to pay for such expertise.


    Do you have some Career Skills advice to share or have a question?

    You can Write to Us!.

    Include your first initial and last name.

    I'll try to use your contribution in a future column.

    (Please note that these columns are written several weeks in advance so publishing it will be delayed accordingly.)


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